THE PROJECT

Pizza Hut

For about 7 years I lead the marketing design team for a national Pizza Hut franchisee in Colombia.

The most recent projects included a complete re-branding of the local franchise. I was in charge of the creative strategy and developing the new visual language.

The look was very high-contrast and bold but kept a close relation to the international standards.

Applications included everything from food and drink menus to billboards, food packaging, and menus,